Fri, February 02, 2007
If you are doing (or plan on doing) and work in the booming Las Vegas market, here are some tidbits of information you may find helpful. Did you know 20% of people that visit Las Vegas are first-time visitors? Or, that the average party of travelers is 2.5 people? Well, we pulled some statistics that we found interesting from the 2005 LVCVA report that we thought you may all find interesting.
Las Vegas Statistics
- Average age of a visitor: 47
- Male to Female ratio: 1:1
- Average stay (nights): 3.5
- Average stay (days): 4.5
- Approximately 20% are first time visitors
- For non-first-timers, they return 1.7 years
- 55% travel to Vegas by land (car, RV, bus, etc)
- 45% travel to Vegas by plane
- 1/3 of visitors are from Southern CA
- 50% of visitors are from the West coast
- Average party is 2.5 persons
Las Vegas Visitor Trends
- More people are booking online
- More people are planning their trip online
- People are researching information for their travel plans on travel engine sites like Expedia
- People are primarily booking flights and hotels directly from the official site (versus purchasing from a travel engine like Expedia)
- Age demographic is decreasing each year
- People choosing to see a production show is decreasing
- Number of people who go to see new events is increasing
- Number of people visiting nightclubs is increasing
- The window of time between booking a trip and the actual vacation is decreasing
Download the report from the LVCVA website.
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